Discover how Digiole and Prifina’s new collaboration brings privacy-first AI Twins to revolutionize your everyday interactions Prifina, a venture-backed data platform devoted to personal data ownership, and Digiole, a leading innovator in bridging digital and physical worlds, today announced a strategic collaboration aimed at redefining how individuals and businesses experience artificial intelligence. This collaboration is anchored in the shared vision of equipping people with personal “AI Twins” that safeguard their privacy, adapt to their values, and seamlessly connect them to products, services, and real-world environments—all represented by their own AI agents. By integrating Digiole’s expertise in transforming everyday products and physical spaces into interactive experiences with Prifina’s user-centric data platform, the two organizations intend to create an interconnected AI ecosystem where “AI Twins” negotiate, coordinate, and personalize experiences on behalf of users—and “AI Representatives” do the same for products and services. Rather than relying on multiple, siloed applications, individuals will have an always-on AI companion that learns their preferences and values, enabling secure, personalized engagement across countless touchpoints. Impact For Individuals For individuals, this means an effortless way to interact with products, venues, and services without surrendering personal data to third parties. A single AI Twin supports tasks ranging from simple product searches and routine scheduling to complex negotiations and real-time venue guidance, all while preserving ownership of personal data. Users enjoy deeper convenience and autonomy in their digital and physical lives, knowing that they remain in control of their information. Impact For Companies For companies, this shift enables the creation of AI Representatives that “speak” directly with customers’ AI Twins, delivering tailored offerings in real time. Rather than storing sensitive data on their own servers, businesses can tap into genuine, user-owned insights and thereby significantly reduce data risks. This approach not only enhances trust with customers but also allows brands to scale AI-powered interactions efficiently, positioning themselves at the forefront of a rapidly evolving, privacy-conscious marketplace. “We are excited to see the adoption of AI in Digiole’s operations within its ecosystem of customers and partners. At Prifina, we want to deliver Personal AI, an experience where your AI Twin and your interactions with AI in both physical and virtual settings are familiar, you have full control and agency, and they know you and what you want. We are excited to pursue our collaboration with Digiole to promote and realize this vision together,” said Markus Lampinen, CEO of Prifina. For more information about the collaboration and how to implement AI Twins and interactive AI Representatives, please visit Prifina website or Digiole website. With this initiative, Prifina and Digiole signal a pivotal step toward a future where AI is not just powerful, but also profoundly aligned with the interests and rights of individuals worldwide.
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