We are very proud to announce a new deployment of Talking Product at one of the world's most enchanting gardens — the Jardines de Alfabia in Mallorca, Spain. Jardines de Alfabia, recognized as one of the greatest gardens globally and recently honored by the visit of the Spanish Royal Family, has partnered with us to bring an innovative visitor experience to life.
Through the integration of Talking Product, selected areas of the historic gardens — each corner rich in history, anecdotes, and beauty — are now able to "speak" directly to visitors. Using their smartphones, guests can engage with the gardens, uncover stories, and dive deeper into the wonders of Alfabia at their own pace, in their own language. This initiative is designed for curious visitors who wish to experience Jardines de Alfabia more intimately and interactively — families, cultural travelers, garden enthusiasts, and history lovers alike. At the same time, it benefits the Jardines de Alfabia team, equipping them with new insights into what visitors are most interested in, without additional manual work. In a place as layered and magical as Jardines de Alfabia, each corner holds centuries of stories — from Arab influences to Baroque transformations. Traditional signs or guided tours can only reveal part of the magic. Talking Product enhances the visitor journey, allowing them to choose what they want to explore more deeply. For the Jardines de Alfabia team, this solution brings a smarter way to understand visitor preferences and behaviors, helping them continuously refine the experience while saving countless hours on data processing and analysis. Talking Product is being seamlessly integrated into selected outdoor areas along the official visitor itinerary. Visitors simply scan QR codes with their phones, triggering an instant, conversational experience with the place itself — discovering hidden facts, historic milestones, and personal anecdotes. Meanwhile, the system collects anonymized interaction data, giving the team valuable real-time insights while maintaining full respect for visitor privacy. Comments are closed.
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